DIORAMA 2022 presents

The Lesser Known Art called ‘Film Publicity Design’

CC - Closed Captions Available

Description: Marketing a film is as important as making one. If it doesn’t reach the market or the audience, it won’t matter even if the film is Oscar worthy. For this very reason, Film Publicity Design is an extremely important part of the filmmaking process, that in most cases, begins even before any other process has begun. Sucharita Sen Gupta, Film Publicity Designer of popular films like Lagaan, Rang De Basanti, Kal Ho Na Ho, among many others discusses the following in this session- What is Film Publicity Design and its importance, where does the process begin, the kind of brief received from the director/producer, her experiences of working on projects like Kal Ho Na Ho, Rang De Basanti, etc.

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Speaker Name: Sucharita Sengupta Suri

Language: English, Hindi

Category: Business of Films

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